New Campaign, Nuclear Power.

The idea for the advertisement campaign is educate society about nuclear power. What is, how it works, how close to them it is, and how is being use in the actuality. A lot of people have heard or know about the plants but truly don’t know how it works and how nuclear power is playing an important place as an energy source. With Japan Earthquake, the entire world is being at the expectative of a possible explosion in the Nuclear Plants and the subject has caught the eyes of a lot of people who fear a possible nuclear explosion and their consequences. This event particularly remains me when the president of USA JFK in 1961 alerted the American population of a possible attack to their country and encourages the population to build shelter for their protection and their families. Something similar is happening in United State right now, newspaper, TV, radio is alerting the population to protect themselves, to be prepared but unfortunately  a lot of people just panic and act without having the right information of what is happening, here is where the advertisement campaign plays a important resource in this event. The campaign is not going to focus in any political problem or take any side is mean to be to inform what a nuclear plant is; function and then they can make their own judgment about it. The campaign will be base in comics, to instruct and teach in a fun and relax way with without informative or boring.