Final Slogans.

1.  Trim, Regenerate. Give to Lift.


2. Spill. Soak. Separate. Snip and Lift.


3. Hair + Attitude = Ecoheir. Gift to the Spill.


4. Grimy Attitude? Renovate. Contribute to the Gulf. 


5. What's Your Style? Contribute to the Flow.

Slogan 5

Slogan 4

Slogan 3

Slogan 2

Slogan 1

Fast Ideas.

Catch Phrases.

1. Your Hair Style Can Make a Difference.
2. Help! Simple as Define Your Style.
3. Clean Your Head, Clean Your Ocean.
4. Hairstyle Can Define a Generation.
5. What's your Style?
6. Your Hairstyle Can Represent You.

More Vocabulary.

Charity.- A foundation created to promote the public good (not for assistance to any particular individuals)


Ecological.- Characterized by the interdependence of living organisms in an environment; "an ecological disaster"


Oil.- A slippery or viscous liquid or liquefiable substance not miscible with water; petroleum: a dark oil consisting    mainly of hydrocarbons.


Mat - A small pad of material that is used to protect surface from an object placed on it.


Dangerous.- Involving or causing danger or risk; liable to hurt or harm.


Catastrophic.-  Calamity: an event resulting in great loss and misfortune; a sudden violent change in the earth's surface.


Soak.- The process of becoming softened and saturated as a consequence of being immersed in water (or other liquid).



Mitigate.- Make less severe or harsh; To reduce, lessen, or decrease.


Nylon.- A  thermoplastic polyamide; a family of strong resilient synthetic fibers; a synthetic fabric.


Biodegradable.- Capable of being decomposed by e.g. bacteria.

My Competition in Donate Hair, Fur Project.

http://www.examiner.com/images/blog/EXID4002/images/hair_for_oil.jpg

http://thesocietypages.org/socimages/files/2010/07/hair_ad.jpg

http://sphotos.ak.fbcdn.net/hphotos-ak-ash1/hs529.ash1/31045_408974112648_52147472648_3910814_2610928_n.jpg

http://www.twinimage.com/storage/gulf.jpg?__SQUARESPACE_CACHEVERSION=1277321293613

http://www.theanimalcenter.org/content/images/furgulf_390%20copy.jpg

http://www.barkbarkclub.com/images/news_images/hair-for-oil_bbd.jpg

Marketing and Target.

The donation of hair and fur campaign is planned to target a specific market.

•  young adult to contemporary adult. 
• pets owners.

The advertisement campaign will focus in create a conscience about something as ordinary as cut your hair and take your pet to groom.   Posters will be distributed in women and pet magazines, markets, schools, coffee-shops, malls, in general.

Why Hair?

 I couple of months ago, going thru my usual (gossip) Facebook to check what my family and friends were doing, one post in particular got my attention, my altruist friend Majo, was recruiting people to join  her cause. Donate hair to  help to clean the oil spill in the Gulf of Mexico. I thought that was really interesting, I never heard about that resource to clean oil, and I decided to research about it.I found a lot of information online as well as the organization that was behind all this idea. After I finished  my investigation, I called my family in Mexico and asked them to got in contact to my friend to donate hair and help. At the same time, I tried to spread the message on my own, telling my  friends  about it. Three weeks ago when my teacher decided that our first project/assignment  was going to be about the oil spill, I knew particularly what was my work be focus.  Donate Hair, Fur or Nylon to Help the Oil Spill.

Information Use Hair to Clean Oil Spill

Hope this links help to explain the use and importance of donate hair and fur to clean the oil spill.


http://www.californiagreensolutions.com/cgi-bin/gt/tpl.h,content=1444

http://www.matteroftrust.org/

http://latimesblogs.latimes.com/greenspace/2010/05/gulf-oil-spill-hair-of-the-dog-to-tackle-oil.html

http://www.stylelist.com/2010/04/30/human-hair-donations-being-used-to-cleanup-oil-spill/

Oil Spill Project, Donate Hair, Fur or Nylo

List of 15 words related to the subject.

Recycle:   verb. 

Reuse, convert, reclaim, recover, reprocess, salvage, save.

1.  Act of processing used or abandoned materials for use in creating new products.
2.        Recycling involves processing used materials into new products to prevent waste of potentially useful materials, reduce the consumption of fresh raw materials.
3.   capable of being used again.

Fiber:  noun 

  

 Cilia, cord, fibril, filament, foot let, grain, grit, hair,shred, staple, string, strip, tendril, thread, tissue,tooth, vein, warp, web, woof. 

1.A fine, threadlike piece, as of cotton, jute, or asbestos.

2.A slender filament: a fiber of platinum.

3.Filaments collectively.

4.Matter or material composed of filaments: a plastic fiber.

5.Something resembling a filament.

Donation: noun 

Offering, benefaction, gratuity

1.An act or instance of presenting something as a gift, grant,or contribution.

2.A gift, as to a fund; contribution.

Hair: noun  

Fiber, filament,fluff, fringe, frizzes, fur, grass, haircut, hairstyle,lock, mane, mop, moustache, quill, ruff, shock,side burn, split ends, strand, thatch, tress, tuft,villus, whiskers, wig, wool.

1.Any of the numerous fine, usually cylindrical, keratin filaments growing from the skin of humans and animals.

2.An aggregate of such filaments, as that covering the human head or forming the coat of most mammals.

3.A similar fine, filamentous outgrowth from the body of insects, spiders, etc.

Garbage: –noun 

Litter, refuse, junk, rubbish

1.Discarded animal and vegetable matter, as from a kitchen;refuse.

2.Any matter that is no longer wanted or needed; trash.

Willing: adjective

 minded

1.  Disposed or consenting; inclined: willing to go along.

2. Cheerfully consenting or ready: a willing worker.

3. Done, given, borne, used, etc., with cheerful readiness.

Spread: –verb 

Unfold, unroll, expand,  emit, diffuse, radiate,   disperse,scatter, publish, circulate, promulgate, propagate,   stretch,dilate,   reach, compass. 

1.To draw, stretch, or open out, esp. over a flat surface, something rolled or folded (often fol. by out ).

2.To distribute over a greater or a relatively great area of space or time (often fol. by out ): to spread out the papers on the table.

3. To dispose or distribute in a sheet or layer: to spread hay to dry.

Collect: –verb 

 Accumulate,aggregate, amass, array, assemble, cluster,compile, congregate, congress, convene,converge, convoke, corral, flock, flock together,gather, get hold of, group, heap, hoard, muster,rally, rendezvous, round up, save, scare up,stockpile.

1.to gather together; assemble: The professor collected thestudents' exams.

2.to accumulate; make a collection of: to collect stamps.

3.to receive or compel payment of: to collect a bill.

Help: verb 

Encourage, befriend; support, second, uphold, back, abet. Help,aid, assist, succor  agree in the idea of furnishing another with something needed

1.To give or provide what is necessary to accomplish a task or satisfy a need; contribute strength or means to; render assistance to; cooperate effectively with; aid; assist: He planned to help me with my work. Let me help you with those packages.

2. To save; rescue; succor: Help me, I'm falling!

3. To make easier or less difficult; contribute to; facilitate: The exercise of restraint is certain to help the achievement of peace.

4. To be useful or profitable to

Decontaminate: –verb, -nated, -nat·ing.

Antiseptic, cleanse, disinfect, fumigate, make-sterile, purify, sanitize, sterilize, wash

1. To make (an object or area) safe for unprotected personnel by removing, neutralizing, or destroying any harmful substance, as radioactive material or poisonous gas.

2. To make free of contamination; purify: to decontaminate a sickroom.

Waste: verb 

 Misspend, dissipate, fritter away, expend.   erode.  ravage,pillage, plunder, sack, spoil, despoil.  decline, perish, wane,decay.  dissipation.   diminution, decline, emaciation,consumption.   spoliation, desolation. rubbish, trash, ruined, ghostly, destroyed, unused, useless, extra. 

1. To consume, spend, or employ uselessly or without adequate return; use to no avail or profit; squander: to waste money;to waste words.

2. To fail or neglect to use: to waste an opportunity.

3. To destroy or consume gradually; wear away: The waves waste the rock of the shore.

4. Tor strength; emaciate; enfeeble: to be wasted by disease or hunger.

5. To destroy, devastate, or ruin: a country wasted by a long and futile war.

Clean up: (adjective) 

neat, immaculate. 

1.Free from dirt; unsoiled; unstained: She bathed and put on a clean dress.

2.Free from foreign or extraneous matter: clean sand.

3.Free from pollution; unadulterated; pure: clean air; clean water.

Environment:  (noun) surroundings, atmosphere

	Ambiance, aura, backdrop, background, circumstances, climate,  conditions, situation, status,  surroundings, terrain, territory.

1. The aggregate of surrounding things, conditions, or influences; surroundings; milieu.

2.Ecology . the air, water, minerals, organisms, and all other external factors surrounding and affecting a given organism at any time.

3.the social and cultural forces that shape the life of a person or a population.

Pet:    noun.

1. An animal kept for amusement or companionship.
2. An object of the affections.

Good vs Bad (Unoriginal) Advertisement.

. 

       We are a consumerism society and  like little children exposed to constants movements and changes, the bigger and brighter the toy,  more attracted we feel to it. We are constantly attack by the media trying to sell us something. Commercials, magazine, newspaper, poster, flyers, and my list can go on and on, so many different ways to try to get to us to stop one single minute  to considerate the proposal that they are trying to advertise. It can be an idea, a product,a service, you name it, they have it. Here is where good publicity versus a bad one makes an appearance. What make you stop turning the pages in a magazine and pay attention to wherever they are trying to sell you? For me, was a simple smiling goldfish. I was reading a women magazine, more like turning the pages without really paying attention and pretending watching TV at the same time, when a goldfish cracker smiling in the top of the page stole a grin from me.  The ad was simple, a smiling fish, like I mention before, holding a brand of wheat; under it a slogan introducing the new whole grain products. I always considerate that the precise and direct that you are, the better. Keep it simple! A  example of bad publicity, found it just turning the page, a two page infomercial about a face cleaner. Just looking at it was making me sleepy, so much information, small letters, doctors giving you their medical approval, testimony of women telling how wonderful the product is,to much information. If  I wanna know all the ingredients and manufacture information, I will read the tag at the store before to buy it, to boring. Just remember, when something so small like a smiling cookie can still a second of your attention, all the energy and effort put into an advertisement campaign, succeed in its mission.